Stall Fabrication for Poultry India Expo Sapience — Hyderabad
Concept Makerz successfully designed and fabricated a premium 140 sqm mezzanine exhibition stall for Sapience at the Poultry India Expo held at HITEX Exhibition Centre, Hyderabad. The objective was to create a modern and highly engaging brand environment that reflected Sapience’s strong presence in the animal nutrition and poultry industry while ensuring maximum visitor interaction, product visibility, and comfortable meeting spaces.
The stall featured a double-height structure with a mezzanine level, elegant branding integration, premium hospitality seating, illuminated graphics, and a clean open-layout design that attracted significant footfall throughout the exhibition.
Executing a 140 sqm mezzanine exhibition stall for Sapience at Poultry India Expo came with multiple design and execution challenges. The primary objective was to create a premium and highly visible exhibition space that could stand out among several large industry exhibitors while maintaining an open and welcoming layout. Since the stall required multiple functional zones including product display areas, hospitality seating, client meeting spaces, and brand communication panels, efficient space planning was essential. Another major challenge was the fabrication and installation of the mezzanine structure within strict venue guidelines, safety standards, and limited setup timelines at HITEX Exhibition Centre, Hyderabad. The project also demanded flawless finishing, balanced lighting integration, and seamless branding execution to ensure a sophisticated presentation that aligned with Sapience’s corporate identity and industry positioning.
Concept Makerz developed a strategically planned mezzanine stall concept focused on visibility, functionality, and premium visitor experience. The structure was designed with high-rise branding elements and open entry points from multiple sides to encourage visitor flow and accessibility.
A sophisticated lighting plan, illuminated branding panels, wooden ceiling elements, and clean white architectural finishes were incorporated to create a premium and welcoming atmosphere. The mezzanine floor allowed the client to utilize vertical space efficiently for private meetings and hospitality interactions while maintaining spaciousness on the ground level.
The team handled complete end-to-end execution including fabrication, branding production, electrical integration, furniture setup, graphic installation, and on-site project management, ensuring timely handover and flawless presentation before show opening.
- Achieved strong brand visibility and high visitor engagement during the exhibition.
- Enhanced visitor experience through modern aesthetics, lighting, and seamless space utilization.
- Strengthened Sapience’s brand presence at one of India’s leading poultry industry exhibitions.
